For instructions on using our software package, see the Instructions section.

The content of your ad can greatly influence your post's results.

As sociological studies show, users spend no more than 2 seconds viewing each post when browsing their wall feed or in a group.

During this time, they decide whether the post is interesting or not.

If they find the post interesting, they will respond to it (call or send a message to the messenger specified in the ad, or visit your website URL). If your post fails to engage them within 2 seconds, they will continue browsing other posts.

Post Text

Good text is attention-grabbing, concise, and engaging. It should be easy to read, understandable, and engaging.

It's crucial that the user finds information that interests them.

The key components of a good ad post:

Attention. Grab your potential customer's attention so they stop and stare.

Interest. It's crucial not only to generate interest but also to hold it for as long as possible. Demonstrate the benefits of your product or service.

Desire. Convince your potential customer that by making a purchase or ordering a service, they will achieve their goal.

Action. Encourage your potential customer to make a purchase by inviting them to call you, get more information via messenger, visit your website, etc.

Post Image

An image can simply attract attention or contain some information in text form. In any case, it should be noticeable, relevant to the advertising post, comply with social media rules, and reinforce the main idea and message of the advertising message.

Basic rules for creating a high-quality image:

-The image is clear and relatable to the target audience.

-The image is clear, contrasting, and color-balanced.

-It contains an offer and a call to action.

-Use your own or a rare stock image.

-If the image contains text, it must be clearly legible and occupy no more than 20% of the image area.

Content Specifications

The content of each post may contain:

— A .txt text file and media files (no more than 10 media files).

— A .txt text file only.

— Media files only (no more than 10 media files).

Text file parameters:

— The text can be in any language.

— Text encoding must be UTF-8 without BOM.

— The file name can be any, but must be in English without spaces.

— The text must not contain emojis.

Media file parameters:

— Format: .jpg, .jpeg, .png. Size no more than 200 KB. Resolution no more than 1200 pixels on the longest side, 96 DPI.

— Format: .mp4, .mpeg. Size no more than 2-3 MB.

— The file name can be anything, but must be in English without spaces.

You can gather groups to post your advertising content yourself, or entrust this to our specialists at the prices given in the Prices section.

If you prefer the first option, please read the following recommendations carefully.

Group selection criteria

• The groups in which our automatic posting program will place your advertising messages must meet the following criteria:
• The group must have at least 500 users.Advertising in groups with fewer users is generally ineffective. It is better to collect groups ranging in size from several thousand to tens of thousands of users.
• The topic of the group must exactly match the topic of your advertising posts.We do not spam as a matter of principle and do not allow our users to use our service to post irrelevant messages.
• The group must be live. It should contain recent messages and show user activity (likes, comments).Be sure to pay attention to the date of the last messages posted in the group.If the last posts posted are very old, then it makes no sense to advertise in such groups.Also, you need to look at how many messages are posted in the group per month.
• Read the group rules carefully.There are Facebook groups where administrators are categorically against commercial advertising, which is directly stated in the rules.If your advertising posts may violate the rules of the group, then you cannot post to such a group.
• Check whether users are allowed to post to the group. There are groups where only administrators can post messages.There is no point in adding such a group to your list of posting groups.

Where can I find groups for posting?

1.Search on Facebook.

Enter keywords related to your topic into the Facebook search bar.

For example, if you are a recruiting agency and you are collecting a list of groups where people are looking for work in New York, you can use key phrases in the search:

"job in new york"

"New York Jobs"

"Jobs in NYC"

etc.

In your search results, you'll get a list of groups that Facebook considers relevant to your search queries.

But searching through Facebook groups also has its drawbacks. The results contain duplicates, “dead” groups, and small groups.

But interesting groups may not get there. Also, search results may vary depending on which country IP you are using on your computer.

In addition to searching, when you browse groups, pay attention to groups recommended by Facebook.

There may be good options there.

Carefully analyze the contents of each group according to the criteria described above.

Be sure to read the group rules.

2.Search engines.

Use search on Google, Bing, Yahoo, DuckDuckGo, etc.

You can use the same search queries, just add the phrase “facebook groups” to them so that groups are searched for.

The search results may include not only the groups themselves, but also sites with lists of such groups.